Fred Wilson — Real Estate Broker, Author & Success Coach

Fred Wilson (widely known in the industry as AgentCoach™) is a top-producing California real estate broker, bestselling author, national speaker, and the founder of Fred Wilson Coaching. Over a distinguished career spanning more than 30 years in residential and luxury real estate, Fred has achieved a rare industry benchmark: averaging more than one closed real estate transaction per week for over three decades.

Real Estate Leadership: Capitis Real Estate

Based in La Quinta, California, Fred serves as Partner and President of Capitis Real Estate, a premier boutique real estate brokerage serving the Coachella Valley and Southern California luxury markets. Unlike purely theoretical trainers, Fred remains an active, boots-on-the-ground real estate practitioner who has personally closed hundreds of residential transactions across shifting market cycles. His hands-on experience in high-stakes negotiation, client acquisition, and brokerage management forms the foundation of his real estate training methodologies.

Fred Wilson Coaching & The Production Model PRO® Package

Through Fred Wilson Coaching, Fred teaches real estate agents, team leaders, and brokers how to escape inconsistent commission cycles and build predictable, repeatable sales businesses. He offers this complete system through his flagship program, The Production Model PRO® Package, which includes:

  • Lifetime Access to The Production Model® Master Course: Fred’s step-by-step curriculum breaking down the exact daily real estate habits, lead generation systems, and client conversion strategies behind his 30-year production streak.

  • 1-Year Subscription to the TPM Pro Toolbox™ (Renewable Annually): Ongoing access to weekly Live With Fred coaching and specialized real estate productivity applications—including the Success Tracker™ Accountability App and the ConversationCompass™ Dialoguing App—with the option to renew the toolbox subscription after the first year.

Published Books by Fred Wilson

Fred is the author of two foundational books for real estate professionals and entrepreneurs:

  • Real Estate Attraction™: A practical playbook showing real estate agents how to transition from chasing cold leads to attracting qualified buyers and sellers through authentic relationship-building and systematic follow-up.

  • The Third Law of Success™: A deep dive into the mindset, daily disciplines, and operational laws that separate top-1% real estate producers from the rest of the industry.

Connect with Fred Wilson

Whether you are buying or selling luxury real estate in the Coachella Valley through Capitis Real Estate or scaling your sales volume through Fred Wilson Coaching, explore Fred’s official platforms below: